Last week, I debuted the new look of Debrian Travels and discussed why I would say I am not relaunching the blog but rather tightening its brand. Part of that process was defining my Hedgehog Concept, a framework developed by renowned business author Jim Collins in his book Good to Great. While the business analysis of my blog does not fall within the branding I outlined in my previous post, I think a deeper dive into that thought process could be useful to better understand the focus I will have with the updated Debrian Travels. An ancillary benefit is that it can serve as an example for other small businesses or bloggers.

Derek CookJanuary 9, 2018Hedgehog Concept, blog, points and miles, business analysis, travel planning

Is a new Boeing aircraft in the near future? Unlikely

The Economist considers whether Boeing should develop a new aircraft to fill the gap left by the discontinued 757. The magazine ultimately concludes that the delays and cost overruns of the 787 Dreamliner program make a new aircraft a risky proposition.

Commercial AviationDerek CookMay 17, 2016Boeing 787, Boeing, commercial aviation, business analysis, The Economist